Breakfasts for Better Days™

In 2013, Kellogg launched Breakfasts for Better Days™. Since that time, we’ve provided more than 3 billion servings of food to people in need worldwide and made significant progress we’ve made toward our Breakfasts for Better Days™ commitments that include achieving the following by the end of 2025:

  • Donating 2.5 billion servings of food to people in need, often in partnership with hundreds of food banks across six continents;

  • Expanding feeding and nutrition education programs so 2 million children can reach their full potential;

  • Supporting 500,000 farmers, their families and communities with climate-smart agriculture practices to increase yields, improve climate resiliency and reduce post-harvest loss and waste;

  • Committing 45,000 Kellogg employee and retiree volunteer days at local community food banks, farms and breakfast programs; and,

  • Engaging 300 million people in our efforts to address food security through promotions, online engagement and social media participation.

Since the work to achieve these commitments is interconnected and crosses multiple boosters of our Heart & Soul strategy, our commitment to expand feeding and nutrition programs is covered in the Nourishing with our Foods section of this report. Also, our commitment to supporting farmers is covered in the Nurturing our Planet section of this report.

Social K Highlights (title hidden)
May 28, 2020

My Kellogg colleagues have found creative ways to keep connected while working remotely during the COVID-19 pandemic, and have a little fun in the process. This includes a live cooking broadcast from my Chicago apartment.

May 15, 2020

Kellogg's has launched a new program to support restaurants by letting employees expense up to $100 at their favorite local spots.

May 5, 2020

Before the coronavirus (COVID-19) pandemic, 1 in 7 kids lived with hunger in America. New estimates show that 1 in 4 children in the United States could face hunger this year because of COVID-19....